Octopus Agile prices by region

So far in November 2026, London has the cheapest Agile prices, averaging 39.19p per kWh, and North Scotland the most expensive at 47.40p.

Your selected region is highlighted. “Typical home” weights each half-hour by how much a typical household uses then (more in the evening), so it's nearer what you'd pay without shifting your use.

RegionAverageTypical homeLowestHighestAverage 16:00–19:00Negative half-hoursDays
London39.19p41.10p29.66p62.54p58.29p05
Yorkshire39.32p41.28p29.66p63.54p59.29p05
East Midlands39.45p41.47p29.66p64.54p60.29p05
West Midlands41.25p43.20p31.31p65.23p60.78p05
North East England41.25p43.20p31.31p65.23p60.78p05
North West England41.25p43.20p31.31p65.23p60.78p05
Southern England41.25p43.20p31.31p65.23p60.78p05
Eastern England41.37p43.39p31.31p66.23p61.78p05
South Scotland41.37p43.39p31.31p66.23p61.78p05
South East England43.30p45.31p32.96p67.92p63.26p05
South Wales43.30p45.31p32.96p67.92p63.26p05
★ Merseyside & North Wales43.42p45.50p32.96p68.92p64.26p05
South West England45.22p47.23p34.61p69.62p64.74p05
North Scotland47.40p49.53p36.26p73.31p68.22p05